"Games that maybe launched at a time of competitive pressures or something else that caused them to not get the sunshine they should from the market. "When I see what gamers are doing with Game Pass, when we see the likes of Metal Gear or Gears of War coming in, we see a spike in users, but we also see a really interesting dynamic in what I call the 'tail' of games," he explains. Spencer also sees players already using Game Pass as a discovery mechanism for slightly older games, a phenomenon that bringing brand new games to the service at launch should increase. "On the digital side, we continue to see growth in sales of full games, and millions of people are building their library of games based on what's on their hard drives and maybe not what they physically hold in their hand," Spencer says. The market has shifted since the Xbox One first launched in 2013 though, with digital sales taking up a larger chunk of purchases. Read more: Step inside the lab where Microsoft made the Xbox One X "We know we have customers who want to go to a store, buy a case with a disc in it, and really take ownership of their games." "Full, persistent ownership of games is still something we want to deliver," he says.
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